Mark One Appoints Former BevMo! and PepsiCo Exec Alan Johnson as CEO
With over 3 decades at top consumer brands, Johnson plans to utilize new funding from Intel to take Pryme Vessyl worldwide
Mark One, the creator of award-winning intelligent hydration device Pryme Vessyl, has named Alan Johnson as new CEO, where he will focus on growing the company’s presence worldwide. Mark One is also announcing new funding from existing investor Intel to expand production and distribution of its popular Pryme product.
With more than 30 years of experience working for global consumer brands, including executive roles at Gap Inc., the Walt Disney Company, and PepsiCo, Johnson has a proven track record of fostering growth for top companies. Prior to joining Mark One, Johnson served as CEO of BevMo!, where he led the fastest increases in company history in both sales and number of stores, which jumped from 60 to 160 under his direction. Now, Johnson has been tapped by Mark One to accelerate the brand’s momentum, develop the product pipeline, and establish partnerships with target retailers across the globe.
“The market for consumer health technology is huge, and Mark One is already leading that charge,” said Johnson. “My plan is to harness and scale Mark One’s initial success by taking the company global, so even more people can experience the power of good health and optimal hydration.”
Mark One is also announcing several million in additional funding from investors to help accelerate the expansion of Pryme Vessyl, which has experienced widespread popularity after its November 2015 launch in select Apple retail locations.
To learn more about Mark One and Pryme Vessyl visit: www.PrymeVessyl.com
Pryme Vessyl Collaborates with UCSF to Help Cystinuria Patients Combat Rare Disease through Hydration
In wake of studies showing how increased fluid consumption can help prevent kidney stone recurrence, people with cystinuria are turning to Pryme Vessyl to help track their fluid consumption
SAN FRANCISCO — Today, Mark One, the creator of the award-winning Pryme Vessyl, an intelligent cup that automatically tracks and displays your personal hydration needs, announced a strategic collaboration with the University of California, San Francisco Department of Urology to examine how Pryme Vessyl could be used to help people with cystinuria more easily track their fluid consumption. Ranked first nationwide in competitive funding for urology research – considered a reflection of the department’s caliber in this highly competitive federal funding arena – UCSF urologists are experts in cystinuria and the treatment of kidney stones.
Cystinuria is an inherited metabolic disorder that causes cystine to build up in the urine where it can lead to the formation of stones. These stones can get stuck in the kidneys, ureters or bladder. People with cystinuria tend to have recurrent stones and can have many, painful episodes every year. Some patients undergo thirty or more surgeries over the course of their lifetime to remove stones. As a result, there is a large focus placed on the prevention of stones, and hydration plays a pivotal role in this effort.
“Proper hydration is important for everyone, but it’s imperative for those suffering from cystinuria,” said Dr. Hanson Lenyoun, Head of Health for Mark One. “There’s extensive research showing that increased fluid consumption can help prevent kidney stone recurrence, but it can be difficult for people to track how much they are actually drinking. It’s even harder to collect and share that information with their doctor. We’re excited to collaborate with UCSF Urology to offer people a convenient way to automatically track their fluid consumption. We realize this type of patient-generated health data has the ability to enrich the doctor-patient exchange and help people optimize their care.”
Pryme Vessyl uses a proprietary algorithm paired with personal information to determine each user’s unique hydration needs at each point of the day. The device takes into account varying factors, including height, weight, age, biological sex, exercise and sleep habits, to determine the amount of water each individual needs throughout the day. The amount and timing of fluid consumed is tracked and logged so an individual can review and share the data as they see fit.
To learn more about Mark One and Pryme Vessyl visit: www.PrymeVessyl.com.